The BRAVO! Way: Building a Southern Restaurant Dynasty

"Dawn Dugle plows through 25 years of this remarkable partnership and engagingly unfolds for us the Truths behind the success of this restaurant empire." - Jill Conner Browne, Sweet Potato Queen, TEDx Speaker, Author of 9 books


The BRAVO! Way is a brutally honest, deep-dive and insiders look into the passion and dedication it takes to own and operate a restaurant in today’s challenging business climate.” - Robert St. John, Restauranteur and Author


“This is hands down one of the most inspiring stories of business done right.” 

The BRAVO! Way: Building a Southern Restaurant Dynasty
Santa Claus reads The BRAVO! Way: Building a Southern Restaurant Dynasty by Dawn Dugle

Santa Claus and The Bravo Way

BRAVO! Italian Restaurant and Bar is an institution in Jackson, Mississippi. A destination restaurant where on any given night you’ll find people on first dates, fiftieth dates, celebrating birthdays and anniversaries, getting engaged or just having a night out with friends.

The restaurant is the brainchild of two driven, but very different, visionaries. Jeff Good is a gregarious, larger-than-life networker who never met a stranger. Dan Blumenthal is the focused and intense culinary creative who thrives on adrenaline and controlled chaos. It’s a yin and yang relationship that has been at the heart of the business for a quarter of a century.

This is the story of a late night phone call that would revolutionize the restaurant industry in Jackson. Everything would be forever changed because Jeff Good was about to lose his job.

The BRAVO! Way: Building a Southern Restaurant Dynasty shares Dan & Jeff’s 25-year journey as restaurateurs. From the concept, to the business plan, to challenges of just doing business in Mississippi. It’s about how they survived the ups and downs of a partnership and friendship, and the lessons other entrepreneurs can learn.

The book is now available online.


In the original printing, there was a mistake in the Flourless Chocolate Torte Recipe.

You can get the correct recipe here.


Jackson’s ‘Bravo!’ book delicious fare

Telling the BRAVO! Story

Storyteller Dawn Dugle to release book about famous Highland Village Restaurant